Book of Dead Go Collect by Play’n Go Breaks Records

On the 2nd of March, Play’n GO proudly announced that Book of Dead GO Collect has delivered record performances, regarding bets, players, and GGR in regulated markets globally.

A New Chapter for the Book of Dead Franchise

The title was released on the 26th of February and is a fantastic addition to the Book of Dead franchise. The Book of Dead franchise is regarded by many slot enthusiasts as the most iconic online slot. Due to the great success of Book of Dead GO Collect, it shows that Play’n GO is a leading game provider of entertainment in the iGaming industry. 

Ten years after Rich Wilde was first introduced in Book of Dead, it still commands massive respect today. The launch did not just break records; it also demonstrated that when you blend world-leading game innovation with a franchise, you are left with an unstoppable commercial monster. 

Hype Builds for Book of Dead GO Collect

A decade after Rich Wilde first appeared, there is still a huge appetite for the Dead series. The launch was supported by Play’n GO’s most ambitious marketing campaigns ever. In the months leading up to the release, there was incredible anticipation, which was driven by comic book-style artwork. A never-before-seen Sand Art installation that acted as the centrepiece of the campaign, and a limited edition Rich Wilde Brickbuild figurine. 

With the gaming industry more competitive than ever, these results show the company’s ability to deliver excellent games with narrative depth and outstanding characters and mechanics.