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Super Group Strengthens Its Position in Canada, Prepares for Alberta

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Blake Meyer
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Photo by Unsplash
Focusing on Canada, Super Group shows significant growth and prepares for its entry into Alberta.

Super Group is pleased to note the successes in the Canadian market, particularly in the gray segment. CEO Neil Menashe noted that the focus on Canada is paying off, especially in the unregulated market. 

The company operates five brands in Ontario: Betway, Spin, Jackpot City, Royal Vegas, and Ruby Fortune. Super Group is also significant in other provinces, where state lottery platforms are the only legal option for online gaming.

According to H2 Gambling Capital, the company's share of the Canadian regulated market is about 7%, and it leads with a 35% share in the unregulated market. Increased revenues in Canada and Europe allowed the company to achieve growth of 13% compared to last year. 

Menashe noted that after lessons learned in Ontario, Super Group is ready to enter the Alberta market when it is regulated, targeting 2025-2026.