Levelling Up: NorthStar's Bold Moves to Transform the Customer Experience

NorthStar Gaming Holdings Inc., a leading Canadian gaming brand, has rolled out upgrades to its NorthStar Bets platform, all in line with its vision of being "Incrementally Better, Fundamentally Different." These enhancements aim to elevate the customer experience.

“Innovation keeps us ahead,” said Michael Moskowitz, Chair and CEO of NorthStar. The brand is enhancing its platform with smoother navigation, double the casino games, and AI-powered betting tips. The standout feature? The exclusive NorthStar Elite Blackjack reinforces its premium edge.

Key innovations let customers easily craft smart parlays and enjoy bets customized to their tastes:

• The upgraded Sports Insights 2.0
• Improved navigation for quick access to favorite sports
• Personalized bet suggestions that consider user history

NorthStar runs NorthStar Bets, a top-tier casino and sportsbook platform for discerning players. With a handpicked game selection and exclusive features like Sports Insights, NorthStar sets a new benchmark for quality and personalized service, embodying trust and excellence in Ontario's gaming scene.