ComeOn Group Secures Ontario Sports Betting License

ComeOn Group is set to launch its sportsbook operations in Ontario following the recent approval from the Alcohol and Gaming Commission of Ontario (AGCO) and iGaming Ontario (iGO). Already active in the province as an online casino supplier since 2022, ComeOn Group now joins the list of regulated sports betting providers, marking a strategic milestone.

This expansion is driven by the company’s proprietary sportsbook platform and in-house risk management. CEO Juergen Reutter highlighted that it represents a key part of sportsbook strategy to double their business in the near future.

ComeOn’s parent company, Cherry AB, is exploring sale options for the subsidiary as part of its broader reorganization, with Moelis and Jefferies advising on the potential transaction. Reutter remains focused on positioning ComeOn as a leading sports betting operator.